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October 2016

The Power of Storytelling

October 20, 2016 @ 11:30 am - 1:00 pm
Byron’s South End, 101 W. Worthington Ave.
Charlotte, NC 28203 United States
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REGISTER NOW! SPEAKER: Jonathan Opp, Partner and Chief Poetics Officer, New Kind PRESENTATION: The Power of Storytelling Nothing connects humans like stories. Stories create meaning, cut through complexity, and make content persuasive. That’s why one of our oldest tools to communicate is one of the most powerful we have for building brands. Where facts alone fail, stories are shared. In this talk we’ll look at why, and how, timeless storytelling techniques can help get your organization’s messages heard. Jonathan Opp…

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November 2016

November Dinner Event: Artificial Intelligence in marketing with IBM

November 10, 2016 @ 6:30 pm - 8:00 pm
Byron’s South End, 101 W. Worthington Ave.
Charlotte, NC 28203 United States
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REGISTER NOW! SPEAKER: Ryan Boyles, Senior Social Media Strategist, IBM Watson Internet of Things PRESENTATION: I Welcome Our New AI Marketing Overlords And You Should Too! What does it mean for you as a marketer or business owner to work with A.I. (Artificial Intelligence) for a B2B2C audience? Cognitive computing will empower marketing professionals, agencies and business leaders with new superpowers to make every campaign and event become stronger, more relevant and achieve success. Find out what a world with…

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December 2016

Silverbell Shindig – Supporting the Ronald McDonald House

December 6, 2016 @ 6:00 pm - 10:00 pm
Ink & Ivy, 222 S Church St.
Charlotte, NC 28202 United States
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Back by popular demand - the Silverbell Shindig Charity Mixer! Join a mash-up of networking organizations as we make a difference in the Charlotte community. All proceeds go towards this year's charity organization, the Ronald McDonald House of Charlotte. The Ronald McDonald House is a "home away from home" for families of more than 3.7 million seriously ill children each year. Every night, more than 10,000 beds are available for families away from home receiving medical treatment for their children…

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January 2017

Creating a Customer-Centric Company: 5 Principles for Customer Experience Success

January 19 @ 11:30 am - 1:00 pm
Byron’s South End, 101 W. Worthington Ave.
Charlotte, NC 28203 United States
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REGISTER NOW! SPEAKER: Geoff Ables, Founder of C5 Insight and author of The LUCK Principle: Business Results at the Intersection of People and Profit PRESENTATION: Creating a Customer-Centric Company: 5 Principles for Customer Experience Success DESCRIPTION: "The reason for employee engagement is the passionate pursuit of a better customer experience." Being customer-centric is far from being a new concept, but the techniques and digital workplace tools that can make it a reality have advanced significantly in recent years.   In this…

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February 2017
Free

Social Event: Wine-Tasting at The Wooden Vine with BMA Carolinas

February 8 @ 6:00 pm - 8:00 pm
The Wooden Vine Wine Bar and Bistro, 231 N. Tryon St.
Charlotte, NC 28202 United States
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BMA Carolinas invites you to meet fellow Charlotte-area B2B marketers over a glass of wine. This will be a great time to: • Meet new people • Explore business opportunities • Brainstorm with other marketers • Or simply discover your new favorite wine No fee to attend, but please REGISTER so we know you are coming! This social event is open to members and non-members. Wine tasting flights start at $14.

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B2B Marketing Executive Panel

February 16 @ 11:30 am - 1:00 pm
Byron’s South End, 101 W. Worthington Ave.
Charlotte, NC 28203 United States
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Join BMA Carolinas as we host a panel of Charlotte's top B2B marketing executives at our annual February luncheon. Hear directly from these experienced marketing leaders about their tactics and strategies, including what worked best for their businesses in 2016. Specific topics include: • Successes and Challenges - what were some of their biggest marketing wins in 2016? What were some of their challenges and how did they overcome these? • Content Strategy – what role did it play in…

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ProAds Entries Open

February 21 @ 8:00 am - 5:00 pm

Calling all Carolinas B-to-B marketers! The 2017 ProAds Awards are now accepting entries.

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March 2017

ProAds Early Bird Entry Deadline

March 10

Get your entries in by midnight tonight to get the best price per entry!    

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ProAds Entry Deadline

March 31

ProAds Entries close at midnight tonight!

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April 2017

The Future of Social Media: Where To Spend Your Time and Money for the Best Return

April 20 @ 11:30 am - 1:00 pm
Byron’s South End, 101 W. Worthington Ave.
Charlotte, NC 28203 United States
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REGISTER NOW! SPEAKER: Jason Keath, CEO Social Fresh PRESENTATION: The Future of Social Media: Where To Spend Your Time and Money for the Best Return DESCRIPTION: As competition for attention increases across all social networks and content channels, learning how to spend your time and money more efficiently is essential. From Snapchat to video content to social advertising trends, this session will examine where companies are putting their resources today and planning to invest in the future for best results.…

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