CMI Content Marketing Master Class @ Hilton Charlotte - Center City
Nov 4 @ 8:30 am – 5:00 pm
Register Now

The BMA Carolinas has partnered with the Content Marketing Institute (CMI) to bring you this special discount on the November 4th Content Marketing Master Class. Use discount code CBMA100 to save $100 on your full conference pass!

Content Marketing Master Class: A Unique One-Day Master Class | #CMWorld | Brought to you by Content Marketing Institute, Target Marketing, Publishing Executive.

Need help creating exceptional content that will engage your audience and grow your business?

Then you are in luck. We’re excited to bring the Content Marketing Master Class to Charlotte.

Click here to learn more and register! Use the code CBMA100 and get a $100 discount!

The unique- one day workshop is brought to you by Target Marketing, Publishing Executive and marketing powerhouse Content Marketing Institute. CMMC brings together 100+ of your peers to learn straight from today’s content marketing thought-leaders. CMI’s JOE PULIZZI & ROBERT ROSE will lead the show, covering topics like:

✏ Welcome to the 7th Era Of Marketing — Building Today’s Content Marketing Mission

✏ Mission To Measurement — Evolving Purpose-Driven Content Marketing

✏ Audience Development — Building Your Audience Personas

✏ Storymapping: Goals, Process, Measurement & Meaning

You don’t want to miss out on this exciting opportunity– right in your backyard. It’s guaranteed to be informative and inspirational.

Just click here to register. Remember, use discount code CBMA100 to save $100 on your full conference pass!

Connect2Education B2B Marketing Workshop @ The Employer's Association
Nov 20 @ 1:00 pm – 5:00 pm
Register Now

Connect2Education B2B Marketing Workshop

Connect2The Connect2Education B2B Marketing Workshop is a half-day marketing event featuring four B2B marketing experts. This hands-on educational workshop will allow marketers a chance to learn about several B2B marketing topics, then put that knowledge to use for their business.

The workshop speakers will spend time detailing a particular topic, then will work with attendees in a hands-on manner to help them implement that marketing concept in a way that is beneficial for their business. Attendees will leave having learned about the various topics, and will have already started to put that information to use for their organization.


1:00-1:15: Introductions

1:15-2:00: Jen Stretch, Principal Consulant at HomeStretch Marketing
“Marketing Automation, Lead Management and Lead Nuturing”

2:00-2:45: Peggy Brookhouse, President/Partner at Luquire George Andrews
“The Creative Development Process: From Idea to Execution”

2:45-3:15: Networking and Refreshments

3:15-4:00: Heather Head, Chief Content Officer at Scopcity
“Taming the Beast (ProHacks for Faster, Better Content Creation)”

4:00-4:45: Ira Bass, CEO at IB Media
“LinkedIn for Business”

4:45-5:00: Closing Remarks