Todd Speicher and Brian Maschler, Bulldog Solutions
Intent data. Personalized creative experiences. Interactive content and “always-on marketing.” We’ve all heard the terms – normally from technology vendors at conferences. And accordingly, those discussions tend to focus more on the technology (how they work) than the human psychology behind them (why they work).
Brian Maschler (Chief Creative Officer) and Todd Speicher (SVP Sales & Marketing) of Bulldog Solutions will share what’s really working for themselves – and the Enterprise brands they support. Expect to see inspiring examples (creative and technical) that are within reach for B2B businesses of all sizes, and a few very tangible examples that have driven big results.
Todd Speicher is the Senior Vice President of Sales and Marketing at Bulldog Solutions, a modern marketing agency exclusively focused on complex B2B. He is responsible for agency growth as well as counseling current clients on transformative marketing strategies.
Brian Maschler, Chief Creative Officer at Bulldog Solutions, leads creative strategy and field marketing for the agency. He has spent the last 10 years developing the creative and go-to-market strategy for many of the largest B2B brands in the world. Brian is primarily focused on the human experiences at the forefront of technology-fueled marketing.