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I Welcome Our New AI Marketing Overlords And You Should Too!

January 18, 2018 @ 11:30 am - 1:00 pm

Please note: Due to a change in scheduling, this event has moved from November 14th, 2017 to January 18th, 2018. Please contact us to change an already paid registration or to issue a refund, if desired. We apologize for any inconveniences, but hope to see you at this and future BMA Carolinas events.



Ryan Boyles, Senior Social Media Strategist, IBM Watson Internet of Things


I Welcome Our New AI Marketing Overlords And You Should Too!


What does it mean for you as a marketer or business owner to work with A.I. (artificial intelligence) for a B2B2C audience? Cognitive computing will empower marketing professionals, agencies and business leaders with new superpowers to make every campaign and event become stronger, more relevant and achieve success. Find out what a world with Watson looks like.

About the Speaker:

Ryan Boyles

Ryan is a recovering software developer and self-taught marketer. He leads social media strategy, execution and influencer programs for Watson Internet of Things at IBM. Ryan has held several transformational roles at IBM, including influencer marketing strategist, global conference social media lead, community manager, technical evangelist, software engineer, open source release manager and chief programmer. He is an accomplished inventor with over a dozen software patents related to user interfaces and web software. Ryan regularly speaks and podcasts about the intersection of technology and society, the creepy vs magic continuum, the new digital family lifestyle, geek culture and sometimes zombies. He is a passionate event organizer and co-founder of NC community building events, such as Triangle Tweetup, Ignite Raleigh, and Instawalk Raleigh. Ryan is a proud NC native, Wolfpack alumni and #NCbeer connoisseur. You can connect with him online everywhere as @theRab.



January 18, 2018
11:30 am - 1:00 pm
Event Category:


Byron’s South End
101 W. Worthington Ave.
Charlotte, NC 28203 United States
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