Loading Events

« All Events

B-to-B Marketing Executive Panel

February 15, 2018 @ 11:30 am - 1:00 pm

Join BMA Carolinas as we host a panel of Charlotte’s top B2B marketing executives at our annual February luncheon. Hear directly from these experienced marketing leaders about their tactics and strategies, including what worked best for their businesses in 2017.

Specific topics include:

• Successes and Challenges – what were some of their biggest marketing wins in 2016? What were some of their challenges and how did they overcome these?

• Content Strategy – what role did it play in each organization’s success last year?

• Traditional Marketing – what place does traditional marketing have in the B2B space? How does it work with digital marketing to see maximum success?

• Resource allocation – how did they distribute budget to ensure maximum success? Where did they see the best ROI?

• Looking forward – what trends do they foresee in 2018 and beyond?

You’ll learn the answers to these questions and many more. Don’t miss out on this rare opportunity to hear from these top marketing executives and gain insight into their marketing successes and predictions.


Panelist Details Coming Soon



February 15, 2018
11:30 am - 1:00 pm
Event Category:


Byron’s South End
101 W. Worthington Ave.
Charlotte, NC 28203 United States
+ Google Map